Pancake House Opens at SM Southmall: Serving Comfort and Nostalgia in a New Spot

Pancake House, a beloved dining staple known for its homey feel and mouthwateringcomfort food, is proud to announce the opening of its latest branch at SM Southmall. Officially opened on September 20, 2024, the store is ready to welcome guests to its new location on the Upper Ground Level of one of the busiest malls in the city, bringing its signature warmth, nostalgia, and delicious meals to a new set of customers.

The grand opening featured a ribbon-cutting ceremony attended by key members of the Max’s Group, Inc. family. Present at the event were Erlinda T. Fuentebella, along with Sharon T. Fuentebella, Chairperson of Max’s Group, Inc.; Jim T. Fuentebella, Director and Chief Marketing Officer of Max’s Group, Inc.; Dave T. Fuentebella, Director of Max’s Group, Inc.; Calyn T. Salud, Chairperson and Chief Operating Officer of Max’s Restaurant; and Christopher Rey Tiong, Chief Operating Officer of Pancake House.

Guests at the grand opening were greeted by Pancake House’s signature vintage-inspired interiors, which evoke a sense of warmth and comfort that has made the brand a household name for generations. The store feels like a house and a home. It has a mimicked porch, patio, living area — it was really designed to bring that house-like comfort to those who come by. The welcoming staff, always ready with a smile, adds to the inviting atmosphere, ensuring that every guest feels right at home.

The Pancake House SM Southmall branch is open daily from 7:00 am to 9:00 pm, making it the perfect spot for early risers seeking a hearty breakfast, families looking to share a comforting meal, or mall-goers in need of a delicious pick-me-up throughout the day. With a wide range of options—from their iconic pancakes and waffles to savory favorites like spaghetti and Pan Chicken —there’s something for everyone to enjoy.

For those interested in dropping by, the store is conveniently located at Upper Ground Level, SM Southmall, Alabang-Zapote Rd., Almanza Uno, Las Piñas City. For inquiries or to place your orders, feel free to contact Pancake House SM Southmall at 09985847367.

Whether you’re a longtime fan or a new customer, Pancake House SM Southmall is ready to serve you the comfort food you’ve always loved, now in an exciting new location. Come and experience the same homey goodness in a fresh new spot!